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Minnesota Wedding & Lifestyle Photographer | Gina Zeidler
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Gina is a Minneapolis based wedding and lifestyle photographer that loves bringing the LIFE out of people & capturing that energy on camera.
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April 23, 2012

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Gina is a Minneapolis based wedding and lifestyle photographer that loves bringing the LIFE out of people & capturing that energy on camera. Contact Me
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Photo dump of a couple of days in the ☀️ to ph Photo dump of a couple of days in the ☀️ to photograph a family in Ft. Meyers. Took my guy to homeschool + adventure somewhere warm to celebrate the end of my crazy fall sessions!

Now to the editing cave as it’s dark at 4:30pm and 30 degrees in MN! ❄️⛄️
This week was all about half-caf coffee, full hear This week was all about half-caf coffee, full hearts, and soaking up the sun with people who make life brighter. 🌞☕️ Sometimes the best reset isn’t fancy—it’s friendship, laughter, and a little caffeine.
Pretty photos are nice, but they don’t do the he Pretty photos are nice, but they don’t do the heavy lifting for your business. ✨

Commercial photos should connect, tell a story, and make people feel something. 

That’s why I focus on capturing real moments, personalities, and the little details that make your business feel alive.

When strategy, personality, and a touch of magic come together, your photos don’t just look good, they work. They attract the right people, show your values, and make your audience envision themselves choosing YOU.

What business had photos that totally sold you?
Showing up consistently doesn’t just mean postin Showing up consistently doesn’t just mean posting every day from your company’s account…it’s about having visuals that actually represent your business, while brand and your energy (that make it exciting and easy to post consistently!)

Wayy too often I hear from businesses that they’re always scrambling for photos at the last minute, using the same generic stock images, or stretching one good photo across every platform until it loses its impact (and falls completely flat.)

Plus those stock images, how would anyone tie that back to your business when it’s being used by 15 other companies? They can’t…and that’s how your business ends up forgotten and lost in a sea of boring images that don’t really mean anything to anyone (including you!)

Intentional commercial photo sessions change that. 

They give you a library of images that feel representative of you AND your business, ready to use whenever you need them. 

Having cohesive imagery that is filled with energy, personality and your ability business’s product makes your visuals immediately recognizable. Every time they scroll past a photo, get an ad or an email, they’ll know exactly who sent it, and be reminded of the energy of your business!
Your kids don’t have to behave for a photo sessi Your kids don’t have to behave for a photo session to be successful…and trying to make them can actually make it worse.

Remember those portrait studios at JCPenney or the church photo days? Holding a smile for what felt like an hour while some grown-up told you not to move. Woof. I still love the random, playful photos of me and my family from childhood way more than those stiff ones.

That’s why I care so much about the in-btw moments.
Sure, we’ll grab the “everyone looking” shot. But the magic is in the wiggles, the movement, the silly stuff.

Those are family photos that you immediately want to set as your phone background and hang around the house are easy to capture when kids are moving, exploring, laughing, or even making a little mess. Because that is the spice of life! 

Who agrees??
DIYing photos for your business might seem like a DIYing photos for your business might seem like a great way to save time & money, but in the long run…it’s actually costing you 🙃 (plus it causes more stress than it’s worth!!)

You’re scrambling to get shots for a website update, an ad, or a social post, and somehow it never feels like you have enough content (or the right content!) to really show what your business is all about.

But, when you plan a few intentional commercial sessions a year, you can leave the stress and scrambling in the rearview. 

You end up with a library of images ready to go, faces, products, vibes, everything you need to show your audience who you really are and what you do. 

No more scrambling, no more awkward last minute setups, just consistent, polished visuals that actually make your business look like YOU. (and that actually make you $$$!) 

And best of all, you get to focus on the work you actually love instead of wrestling your phone on a tripod every week to get a photo that isn’t stiff or awkward (for once!)

Who’s struggled with a last minute tripod shoot?
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Minnesota Wedding & Lifestyle Photographer | Gina Zeidler
  • About
  • Brands
  • Lifestyle
  • Weddings
  • Bananas
  • Blog
  • Contact
Gina is a Minneapolis based wedding and lifestyle photographer that loves bringing the LIFE out of people & capturing that energy on camera.
  • Facebook
  • Instagram
  • Pinterest
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